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30 Years of Doing Good. For our Pets & Planet.

It’s our birthday! 30 years of Organic Petfood by Yarrah. We’re one of the oldies now. Time to get a little sentimental.

Our history

The Yarrah brand took its first steps in 1992. Back then just these crazy Dutchies starting an organic pet food brand. Now if we think back, wanting to offer your pets the same food standard in terms of healthy, organic food as yourself, wasn’t so crazy after all. Pretty ahead of its time if you ask us. Yarrah was born with the firm belief that healthy pet food is made of pure ingredients and nothing more. Doing what’s good isn’t always easy, but it’s the right thing to do. Which is why we do it, no shortcuts. Basically our beliefs are still the same 30 years and counting… organic is better, for your pet and for our planet.

More on our story

The complete & indispensable guide for dog and cat owners

But it’s our birthday and that means time to celebrate. But where is the fun when you can’t share the joy together? Especially in these times where happiness and love for each other isn’t guaranteed, we feel the urge to SPREAD THE LOVE. It’s what we have been doing for 30 years, but this year we go the extra mile.

That is why, especially for our 30th anniversary, we have created a handy and complete guide for you. We have bundled all our knowledge into pages full of useful information, smart tips and fun games!

Read the magazine

Wall of fame

Throughout the years we have collected a lot of great pictures of the dogs and cats from the Yarrah community. Check out our wall of fame for a selection of our friends. Do you want your pet to be famous as well? Use #Yarrah30 on social media and we will feature your pet on our wall.

To the Wall of Fame

Our own GIPHY's

Are you as much of a social media fanatic as we are? Then you'll probably be happy to know that we now have our own Yarrah GIPHYs. Just type 'Yarrah' into the GIF section of Instagram and start spreading the love with us. Cool right?

To our Instagram

Follow our party on social media 🐾

In the coming months, we will come up with all kinds of initiatives such as various win actions on social media, 'do good' days with our team, a charity project, lots of great promotions and much more. Stay tuned via Facebook and Instagram.

To Facebook To Instagram